Young  Women’s  Christian  Association 


CAMPAIGN  FOR 

$1,500,000 

NEW  YORK  CITY 

(Manhattan  and  Bronx) 


MARCH  22-30,  1920 


Mrs.  HENRY  P.  DAVISON,  Chairman 
PROFESSIONAL  AND  BUSINESS  WOMEN’S  COMMITTEE 


Headquarters 

No.  2 West  39th  Street 
Telephone  Greeley  1384 


Y.  W.  C.  A 


CAMPAIGN  FOR  $1,500,000 

NEW  YORK  CITY 

(Manhattan  and  Bronx) 

MARCH  22-30,  1920 


GENERAL  FEATURES 

The  Y.  W.  C.  A.  is  the  great  recognized  national  organization  for  the  wholesome, 
normal,  all  round  help  of  the  young  women  of  this  land.  Starting  fifty  years  ago  in  this 
city  in  a very  humble  way,  the  movement  has  become  not  only  nation-wide  but  world-wide 
and  the  Association’s  name  is  the  synonym  for  all  that  is  modern  and  enlightened  in  the 
spiritual,  mental  and  physical  welfare  of  the  young  woman. 

In  the  war  the  Y.  W.  C.  A.,  the  only  strictly  women's  organization  recognized  by 
the  government  in  connection  with  welfare  activities  with  the  army  and  navy,  played  a real 
and  effective  part. 

In  New  York  today  the  Y.  W.  C.  A.  maintains  twenty-three  centers  of  activity  with 
an  active  membership  of  23,000,  and  through  its  educational  classes,  its  system  of  education, 
its  libraries,  employment  bureaus  and  room  registers,  its  cafeterias,  summer  camps  and 
clubs,  ministers  in  many  practical,  helpful  ways  to  the  comfort  and  happiness  of  many 
thousand  more. 

The  following  brief  summary  will  better  illustrate  the  Association’s  present  day 
work  in  New  York  City. 

FACTS  CONCERNING  THE  YOUNG  WOMEN’S  CHRISTIAN 
ASSOCIATION  OF  NEW  YORK  CITY 

For  fifty  years  the  Y.  W.  C.  A.  of  this  city  has  tried  to  serve  its  young  womanhood 
by  making  available  to  them  the  following  aids  to  their  progress  and  well  being: 

Housing  Decent  living  quarters 

within  their  means. 

Cafeterias  Good  food  at  low  rates. 

Gymnasiums  and  swimming  pools Strong,  healthy  bodies. 

Vocational  guidance,  education, 

employment  Congenial,  well  paid  jobs. 

Recreation  Wholesome,  good  times. 

Inspiration High  ideals. 


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During  the  war  this  Association,  like  all  organizations,  received  a tremendous  im- 
petus. The  following  figures  are  significant: 


1914  1919 

Membership  7,SOO  22,915 

Centers  of  Activity 13  23 

Individuals  housed  (business  women,  nurses,  art 

students,  industrial  workers) * 11,961  57i359 

Estimated  number  turned  away 20,000 

Referred  to  homes  through  Room  Registry  ....  6,826  i4)9S^ 

Enrolled  in  educational  classes 3,329  5,522 

Placed  in  positions  through  Employment  De- 
partment   2,691  10,161 

Enrolled  in  recreational  clubs 900  4,099 

Enrolled  in  gymnasiums 3,i39 

Individuals  using  swimming  pools 5,430 

Visits  made  to  foreign-born  women  by  Interna- 
tional Institute  I4’i75 

Meals  served  in  the  five  cafeterias  maintained  by 

the  New  York  City  Association 675,896* 

Religious  Services  held  in  1919 800 

Total  attendance  at  religious  services 30,264 

Foreign  Nationalities  represented  within  mem- 
bership   55 

Various  occupations  represented  within  member- 
ship   78 


* In  addition  to  three  cafeterias  maintained  in  New  York  by  the  National  Board. 


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THE  CAMPAIGN 


In  addition  to  the  national  organization  which  is  the  fountain  source  of  ideas,  pro- 
grams and  methods  and  which  holds  a general  promotive  and  guiding  hand  over  the  work 
in  this  country  and  in  foreign  countries,  regional  organizations  have  been  established  in 
many  localities  and  city  organizations  in  a large  number  of  cities  throughout  the  country. 

The  national  organization  and  the  New  York  City  (Manhattan  and  Bronx)  organ- 
ization are  uniting  during  the  nine  days  from  March  22nd  to  30th,  inclusive,  in  a New 
York  City  campaign  to  raise  funds  required  for  the  maintenance  and  development  of  the 
Association’s  activities  in  the  city  and  at  the  same  time  to  provide  the  city’s  quota  of  the 
national  Association’s  work  at  home  and  in  foreign  lands. 

One  Million  Five  Hundred  Thousand  Dollars  is  the  total  sum  asked  for.  It  is  hoped 
that  this  will  be  largely  over-subscribed  and  good  use  can  be  made  of  every  dollar  received, 
whatever  the  amount. 

The  campaign  will  mean  much  to  the  future  of  the  movement  in  bringing  about  a 
broader  and  better  public  understanding  of  the  Association’s  aims  and  activities,  in  arous- 
ing the  business  men  to  the  importance  of  supporting  a movement  so  important  to  the  well 
being  and  happiness  of  women  workers.  No  less  important  is  the  way  in  which  the  cam- 
paign seeks  to  interest  and  enthuse  the  young  women  themselves  in  what  their  active  par- 
ticipation in  the  Association’s  activities  means  to  the  whole  cause  of  woman’s  welfare. 
Woman  has  never  before  played  so  important  a part  in  industry.  Probably  no  other  organ- 
ization can  so  well  aid  such  a large  number  of  women  in  effectively  meeting  the  present  day 
conditions. 


PROPOSED  USE  OF  FUNDS 

It  should  first  be  kept  in  mind  that  the  membership,  together  with  those  who  occa- 
sionally avail  themselves  of  the  Association’s  facilities,  contribute  annually  by  payment  of 
moderate  dues  and  fees  of  various  sorts  about  60  per  cent,  of  the  total  required  to  carry  on 
the  current  activities  in  New  York.  It  is  felt  that  for  some  years  to  come  this  deficit  will 
have  to  be  met  as  in  the  past  by  voluntary  subscriptions.  With  this  explanation  the  pro- 
posed sum  asked  for  is  to  be  devoted  to  the  following  purposes: 

To  defray  deficit  in  current  operations’ $400,000 

For  housing: 

Remodelling  and  repairing  124th  Street  house.  .$50,000 
Purchase  of  Trowmart  Inn  (to  be  used  as  a model 

hotel  for  girls  earning  small  salaries)  300,000 

Purchase  of  Annex  and  renovation  of  Studio 
Club 1 15,000 


465,000 

City  quota  of  national  budget: 

For  work  in  foreign  lands 210,000 

For  administration  in  U.  S.  A 375,000 

Campaign  expenses 50,000 

Total  $1,500,000 

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THE  ORGANIZATION  OF  THE  CAMPAIGN 


There  has  been  formed  a General  Campaign  Committee  of  women  of  which  Mrs.  Wm. 
Fellowes  Morgan  is  Chairman  and  an  Advisory  Committee  of  men  and  women. 

A Publicity  Committee  will  handle  the  matter  of  posters,  special  features  and  general 
information. 

1 . Organized  groups  of  women  will  solicit  subscriptions  from  women  whose  names  have 
been  selected  from  carefully  compiled  lists. 

2.  Business  Elen’s  Committee.  The  aim  of  this  group  will  be  to  secure  contributions  from 
heads  of  concerns,  firm  members  and  corporation  officials.  This  committee  has  agreed 
where  possible  to  enlist  the  co-operation  of  the  employers  for  the  Women’s  Division. 

?.  Professional  & Business  Women  s Campaign,  iMrs.  Henry  P.  Davison,  Chairman. 
This  group  is  organized  to  reach  Professional  and  Business  Women.  Employees  in 
the  larger  concerns  will  be  appealed  to  for  small  contributions. 

The  general  plan  is  to  sub-divide  the  business  concerns  of  the  city  into  thirty  lines  of 
business,  with  a chairman  for  each  group.  Each  section  chairman  will  select  as  her 
assistants  a suitable  number  of  section  vice-chairman,  each  responsible  for  solicitations 
within  the  several  divisions  of  the  women’s  business  group. 

The  professions  will  be  organized  as  professions  with  a chairman  for  each,  who  may 
appoint  as  many  vice-chairmen  as  she  requires. 

M rs.  Nina  B.  Price  is  Executive  Secretary  of  the  Business  and  Professional  Women’s 
Section,  with  headquarters  at  2 W.  39th  Street,  loth  floor.  ’Phone  Greeley  1384. 


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This  memorandum  is  for  preliminary  information  and  guidance  of  those  volunteering  to 
serve  in  the  Business  and  Professional  JVome n’s  Section  of  the  campaign,  and  certain  details 
of  the  campaign  follow. 

RESPONSIBILITIES  OF  GROUP  CHAIRMEN 

Each  business  group  will  have  a Chairman,  who  will  appoint  as  many  Vice-Chair- 
men as  the  size  of  her  group  may  require,  and  in  turn  a captain  to  head  up  the  work  in 
their  respective  organizations  within  the  group. 

Vice-Chairmen  and  captains  should  be  appointed  and  their  names  and  addresses 
sent  to  Mrs.  Nina  B.  Price,  Executive  for  the  Business  & Professional  Women's  Section, 
2 West  39th  Street,  Greeley  1384,  not  later  than  March  3th. 

CHAIRMEN 

The  duties  of  the  Chairmen  shall  be  to  obtain  permission  from  the  heads  of  firms  to 
appoint  captains  to  take  charge  of  collections  within  their  organizations  and  to  place  before 
these  captains  the  plan  of  organization.  In  this  work  the  Chairmen  will  be  assisted  by  the 
utmost  co-operation  from  headquarters. 

VICE-CHAIRMEN 

The  duties  of  Vice-Chairmen  should  be  to  assist  the  Chairman  in  securing  these  cap- 
tains and  in  any  other  way  possible. 


CAPTAINS 

The  duties  of  Captains  shall  be  to  secure  contributions  from  all  employees  of  their 
respective  firms  in  the  way  which  is  most  convenient  and  to  report  daily  to  the  Chairman  of 
her  group. 


MEETINGS,  CONFERENCES,  ETC. 

Realizing  that  everyone  is  very  busy  it  will  be  the  aim  to  organize  the  effort  with  the 
least  possible  demands  on  the  time  of  all  those  who  take  part.  Group  Chairmen  will  prob- 
ably be  asked  to  attend  one  dinner  meeting  at  which  final  details  will  be  discussed.  This 
will  probably  be  held  on  the  evening  of  March  13th.  Due’  notice  will  be  given  of  this 
meeting. 

ROUTINE  MATTERS 

Material,  Blank  Forms,  Method  of  Report,  Etc. 

The  Executive  Secretary  will  send  to  the  Section  Chairmen  (and  where  so  directed 
to  Section  Vice-Chairmen)  a suitable  supply  of  subscription  blanks  and  other  routine  forms, 
also  a supply  of  leaflets  and  other  informational  matter  which  will  be  found  useful  in  the 
campaign. 

Contributions  will  be  summarized  and  reported  daily  by  each  Vice-Chairman,  the 
reports  and  contributions  to  be  sent  at  the  close  of  each  day  to  the  Campaign  Headquarters, 
tenth  floor  Lord  & Taylor  Building,  at  Fifth  Avenue  and  38th  Street,  New  York  City. 

Section  Chairmen  will  make  such  arrangements  as  they  desire  with  their  Vice- 
Chairmen  to  be  kept  in  touch  with  daily  progress. 

Time  of  Campaign  Scope  of  Campaign 

March  20th  to  29th,  1920.  Borough  of  Manhattan  and  Bronx, 

New  York  City. 


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t.  ■ 


